The way many advertisers keep pushing Christmas earlier, you
would think the holiday is in July. This year, a well-known retailer began
pushing "back to school" practically the day school recessed. How did
they get away with it? With a commercial only containing music, this subtle
advertising was less distasteful but the implication was still clear. Likewise,
when did President's Day become a month long event? If there is a way to
stretch the holidays to make a buck, someone has thought of it. By the time
Christmas actually does come around, it's almost like, why are they still
talking about that? Isn't that an old sale?
Do these methods of getting business ruin it for some? Of
course, but the concept of holiday greeting cards was born in commercialism and
you cannot separate that fact. It may be a drudge starting the new year with a
month long event that never seems to stop but ultimately, businesses need every edge these days to
stay afloat. It's not that they want to look untimely but with everyone
else doing it, not pushing the holidays can be a fatal flaw.
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